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Tuesday, May 21, 2013

How a Poem May Be Likened to a Branding Experience

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A poem may be
Likened to a tweet
Ineffably short
And sweet

But between a poem
And a branding
Experience
There's difference
Albeit not as much
As you might
First think

Both can unfold
In the course of
An elevator ride
When you deliver
Your pitch whether
Rhyming or not
And provide instant
Recognition of
Of an intended
Meaning

Except that a poem 
Tolerates and
Sometimes invites
Ambiguity due
Due to its reliance
On analogical
Reasoning